Canico is a fantastic base for exploring Madeira’s diverse landscapes and local culture. What makes it stand out for tours and experiences is its proximity to natural wonders, charming villages, and the chance to enjoy authentic tastes. Whether you’re into scenic drives, active adventures, or relaxing cruises, Canico offers a variety of options. In this guide, we highlight some of our favorite tours, including a scenic east island trip with rum tasting, a self-guided e-bike adventure, and a luxurious boat cruise. We’ve picked these because they each provide unique ways to experience Madeira, whether you prefer hands-on activities, cultural immersions, or simply soaking up stunning views from the sea.
For those who love detailed local insights, the Madeira: East Island Tour with Rum Tasting offers a comprehensive day exploring the island’s highlights. If you’re after an active, eco-friendly experience, the Self-Guided Road E-Bike Tour Ponta São Lourenço to Funchal delivers a flexible and exhilarating way to see Madeira’s rugged coastlines. And for a luxurious, relaxing escape, the Madeira: Luxury 4-Hour Cruise on a Private Catamaran promises a pampering journey along the coastline. Below, we’ll break down each tour, helping you choose the best fit for your travel style and interests.
1. Madeira: East Island Tour with Rum Tasting
At number 1 on our list, the Madeira: East Island Tour with Rum Tasting is perfect for travelers who want to see Madeira’s east coast in a single day while enjoying some local spirits. This 8-hour guided journey takes you to Pico do Arieiro, Madeira’s third-highest peak, where panoramic views stretch for miles, making it a must-see for landscape lovers. You’ll visit the picturesque village of Santana, famous for its traditional thatched houses, and enjoy a rum tasting at Engenhos do Norte, where you can sample Madeira’s famous spirit directly from the distillery. The tour also includes a stop at the Cristo Rei viewpoint, where the statue of Jesus looks over the island, and plenty of opportunities for photography at beautiful spots like Ponta do Rosto overlooking both the north and south coasts.
The carefully curated itinerary balances natural beauty, cultural sights, and local flavors. The tour’s reviews praise the friendly guides and the depth of the experience, with an overall rating of 5 stars based on 11 reviews. The value is excellent at $53 per person for an 8-hour tour, including visits, tastings, and transport. It’s ideal for those with a full day to spare who want a comprehensive introduction to Madeira’s eastern highlights. Expect scenic drives, lively commentary, and plenty of photo ops.
Bottom Line: If you love scenic vistas, cultural stops, and tasting Madeira’s signature rum, this tour offers a well-rounded, memorable day at a good price.
2. Self-Guided Road E-Bike Tour Ponta São Lourenço to Funchal
Next, for the active traveler, the Self-Guided Road E-Bike Tour Ponta São Lourenço to Funchal is an outstanding way to see Madeira’s rugged eastern coastline on your own terms. Starting early at 7 am, you’ll ride from Ponta de São Lourenço, one of Madeira’s most striking promontories, down toward Funchal. The tour lasts about 5 hours and uses GPS navigation, so you’re free to set your own pace while exploring scenic stops along the way.
This tour suits cyclists looking for flexibility and a sense of adventure. You’ll enjoy the autonomy to explore viewpoints and villages, with the reassurance of high-quality bikes and easy-to-follow GPS guidance. Reviews commend the tour as “beautiful” with “good roads” and the ability to deviate from the route to see interesting sights along the way. It’s perfect for those who wish to combine exercise with sightseeing, reducing their carbon footprint while soaking up Madeira’s landscape.
The main appeal is the freedom to customize your ride, coupled with expert equipment and navigation. The approximate 5-hour duration makes it manageable even for less experienced cyclists. Just be prepared for some physical effort if you’re not used to biking.
Bottom Line: For active travelers who want to explore Madeira at their own pace and enjoy stunning coastal views, this self-guided e-bike tour delivers both adventure and flexibility.
3. Madeira 4×4 Jeep Safari: Pico Arieiro & Santana Houses
For those craving a more off-road experience, the Madeira 4×4 Jeep Safari: Pico Arieiro & Santana Houses is a top pick. This 8-hour tour immerses you in Madeira’s wild side, navigating rugged terrain and scenic mountain passes. Starting from one of eight pickup points, your jeep will take you from Funchal to various highlights, such as the Pico Arieiro, where dramatic mountain scenery steals the show, and the lush Ribeiro Frio area, famous for its forested landscapes.
The tour is especially noted for its diversity—panoramic vistas, fairy-tale forests, and colorful, traditional Santana houses. You’ll have opportunities to photograph lunar-like landscapes, explore vibrant villages, and enjoy a hearty local lunch. The reviews rate it very highly at 4.8/5, with travelers appreciating the “scenic views on the way” and the off-road adventures that make this tour stand apart.
This tour is a good fit for travelers who want a full day of varied scenery, with plenty of stops for photos and exploration. The slightly higher price point ($65) reflects the private, guided nature and off-road vehicle experience. Expect a mix of sightseeing and light hiking, with the flexibility of multiple pickup points.
Bottom Line: If you love mountain panoramas, forest walks, and colorful villages, this jeep safari offers an engaging, comprehensive Madeira experience with a rugged twist.
4. Sunrise Walk & Stairway to Heaven – Guided
Number 4 on our list is the Sunrise Walk & Stairway to Heaven, an intimate experience for early risers who want to greet the day with spectacular views. Priced at $70 and lasting about four hours, this guided walk takes you high above Funchal, starting before dawn to witness the sunrise — and the transforming landscape at first light.
The tour’s highlight is the Stairway to Heaven, a path that offers breathtaking perspectives over the city and coastline, coupled with a visit to the famous Cristo Rei statue in Garajau. It’s a peaceful, spiritual experience that combines physical activity with stunning scenery, perfect for nature lovers and morning people alike.
While only three reviews appear, all are glowing, citing the “beautiful sunrise” and memorable, quiet vistas. It’s particularly well suited for travelers who want an active start to the day, enjoy scenic walks, and appreciate peaceful moments. It’s a short, manageable tour with a focus on natural beauty and tranquility.
Bottom Line: For an early-morning adventure that rewards you with spectacular views and a sense of serenity, this guided sunrise walk is a rewarding choice.
5. Private Snorkeling & Lunch Nature Reserve Garajau
If you’re looking to connect with Madeira’s underwater world, the Private Snorkeling & Lunch in the Nature Reserve Garajau is a fantastic option. This 4-hour tour combines snorkeling in the protected Garajau Underwater Nature Reserve with a relaxing meal onboard. For $176 per person, you get all the gear, towels, and a high-quality boat that ensures both safety and comfort.
The highlight is exploring vibrant marine life in crystal-clear waters—perfect for snorkelers of all levels. After swimming and observing the underwater scenery, you’ll enjoy a regional lunch onboard, with healthy food and local snacks. The tour also includes time for sunbathing and relaxing on deck, making it a well-rounded seaside escape.
Guests rave about the “stunning scenery” and the opportunity to see Madeira’s marine ecosystem up close. The experience is suitable for small groups seeking a private, personalized adventure. The only downside might be the limited duration, but most travelers find it ideal for a half-day escape from the island’s busy spots.
Bottom Line: For a memorable underwater adventure with good food and relaxing atmosphere, this snorkeling tour in Garajau offers a seamless mix of activity and leisure.
6. Madeira: Luxury 4-Hour Cruise on a Private Catamaran
Number 6 features the Luxury 4-Hour Cruise on a Private Catamaran, an elegant way to enjoy Madeira’s coastline. Starting from either Garajau or Cabo Girão, this private experience offers snorkeling and paddleboarding as included extras, making it a versatile way to relax and explore.
This tour is perfect for travelers who want a premium experience, with the comfort of a private boat and personalized service. The catamaran provides excellent vantage points for spotting marine life and admiring the rugged coastlines. You can choose your departure point based on your preferences, and the tour’s reviews (4.4/5) highlight the luxurious atmosphere and flexible options.
While prices aren’t listed, the focus is on quality and exclusivity—ideal for couples or small groups seeking a special day at sea. It’s a flexible, upscale alternative to larger cruise ships, with the chance to snorkel or paddleboard in calm waters.
Bottom Line: For those looking to indulge in a private, relaxing cruise with optional water activities, this catamaran tour offers a refined and memorable sea experience.
How to Choose Your Madeira Experience
When selecting the right tour, consider your budget, interests, and physical fitness. For a full-day culture, the East Island Tour offers a rich combination of sights and flavors. If you value flexibility and active exploration, the Self-Guided E-Bike allows you to see Madeira at your own pace. For a luxurious sea day, the private catamaran cruise is perfect.
Think about how much time you want to dedicate and whether you prefer guided or independent experiences. Booking early is advisable, especially for popular tours like the sunrise walk or private boat trips. Also, check availability for dates that suit your schedule. Each experience offers something special—just match your style and interests.
Final Thoughts
Canico and Madeira as a whole present an array of memorable tours, whether you’re after scenic drives, active adventures, or tranquil cruises. For a comprehensive introduction, the Madeira East Island Tour with Rum Tasting is a solid choice. Active travelers will appreciate the freedom of the Self-Guided E-Bike Tour, while those seeking a luxurious escape should consider the Private Catamaran Cruise.
No matter your interests, booking early will help ensure you secure the best options. Each of these tours provides a window into Madeira’s beauty and authenticity, making your trip truly special. Get your plans in order and start looking forward to exploring this gorgeous island!