Amsterdam is a city that practically invites exploration. Its canals, museums, and lively neighborhoods offer a wealth of experiences, whether you want to learn about art, learn about its history, or simply enjoy the vibrant atmosphere. We particularly love how many tours combine education with fun, like the Rijksmuseum entry which showcases Dutch masterpieces, or the canal boat cruises that let you see the city from a different perspective. No matter your style, Amsterdam’s tours are designed to give you a taste of its soul.
If you’re wondering where to start, this list covers a variety of interests – from cultural treasures and historic walking tours to lively beer experiences and floral adventures. Whether you’re an art lover, history buff, or simply seeking a unique way to see the city, there’s something here for you.
1. Amsterdam: Rijksmuseum Entry Ticket
At number one, the Rijksmuseum takes top billing for its unbeatable collection of Dutch art and history. For around $32, you get a full day to wander through 8,000 objects, including Rembrandt’s ‘The Night Watch’ in the Gallery of Honour. The museum spans 800 years of Dutch history, making it a must-see for anyone who wants to understand the country’s artistic and cultural evolution. The reviews are stellar, with a 4.7/5 rating from nearly 28,000 visitors, praising the collection’s scope and the well-curated exhibits.
What makes this experience stand out is the chance to get up close with masterpieces by Van Gogh, Frans Hals, and Jan Steen. The museum also provides insightful displays about Dutch history, making it perfect for history and art lovers alike. Bottom line: if you want to dive into Dutch art in a single spectacular location, this ticket offers excellent value and a deep cultural experience.
2. Amsterdam: Heineken Experience Ticket including 2 Drinks
Next on our list, the Heineken Experience combines history with hops. For only $29, you’ll tour the original brewery where the iconic beer was first brewed. This 1.5-hour experience offers an interactive look behind the scenes, including the Brew U ride where you see how beer is brewed and bottled. Plus, you get to pour your own draft beer—an essential skill—and enjoy two drinks included in the price.
Guests love the lively atmosphere, with a 4.6/5 rating from over 33,000 reviews. It’s especially great for beer enthusiasts or anyone curious about the brewing process. The experience is informal, fun, and deliciously informative. Bottom line: if you want to learn about beer history while sampling some of the world’s favorite brews, this experience hits the spot.
3. Amsterdam: Classic Boat Cruise with Optional Cheese & Wine
For about $19, the classic canal boat cruise offers a relaxing hour on Amsterdam’s waterways. This fully electric boat glides past landmarks like the Anne Frank House, the Maritime Museum, and the Golden Bend, giving you perfect panoramic views from the comfort of a covered boat. With a friendly hostess and skippers, the journey feels intimate and personable.
A highlight is kissing under the Skinny Bridge or admiring trendy waterside neighborhoods, all while enjoying the option to buy unlimited drinks. Many travelers appreciate the interactive aspect and the calm pace, with a 4.6/5 rating from over 25,000 reviews. The optional cheese and wine package is a lovely addition if you want to indulge. Bottom line: for a peaceful, scenic overview of the city, this boat cruise is an ideal choice.
4. Amsterdam: Anne Frank Walking Tour
At number four, the Anne Frank Walking Tour offers a compelling 2-hour deep dive into one of Amsterdam’s most poignant stories. You’ll explore the Jewish Quarter and visit sites like the Jewish Historical Museum, Portuguese Synagogue, and the Auschwitz Monument. Your guide shares insights into Anne Frank’s life, her diary, and the broader context of WWII in the Netherlands.
Rated 4.8/5 from nearly 12,000 reviews, many praise the guide’s knowledge and the intimate nature of small-group or private options. The tour also covers the Dutch Resistance and the history of the Jewish community, making it both educational and emotionally impactful. Bottom line: this tour is perfect for history buffs or anyone wanting a meaningful connection to Amsterdam’s WWII past.
5. Amsterdam: Keukenhof Entry & Shuttlebus with Flexible Return
For flower lovers, the Keukenhof shuttle bus offers an 8-hour trip to the tulip gardens for about the price of a single entry ticket—plus the flexibility to leave when you want. For around $50, you’ll get fast-track admission, free time to stroll through the stunning flower displays, and a comfortable ride back every 30 minutes.
Many reviewers appreciate the ease of transportation and the chance to explore at their own pace. The gardens are at their best in spring, but even outside that season, the colorful displays and manicured landscapes make for a memorable visit. Bottom line: excellent value for flower enthusiasts who prefer independence over guided tours.
6. Amsterdam: Red Light District Tour in German/English/Italian
Number six on our list, the Red Light District Tour offers a 1.5-hour look behind the controversial curtain. Led by witty guides in your preferred language, you’ll visit key spots like Oude Kerk, Warmoesstraat, and learn about the history, politics, and cultural significance of sex work and coffeeshops.
Rated 4.9/5 from nearly 6,000 reviews, this tour’s lively commentary and candid perspective make it stand out. It’s suitable for those interested in understanding the area’s complex social fabric rather than just sightseeing. The tour offers a critical yet respectful look at Amsterdam’s famous red-light scene. Bottom line: if you’re curious and want to avoid stereotypes, this tour provides an honest, engaging experience.
7. Amsterdam: Open Boat Cruise option Unlimited Drinks & Bite
For about an hour to an hour and a half, the Open Boat Cruise is luxury on the water. With unlimited drinks and snacks, many travelers say it’s the perfect way to unwind. The boat is fully electric, eco-friendly, and the commentary, led by knowledgeable skippers, adds local color.
Rated 4.5/5 from over 15,600 reviews, many comment on the friendly staff and relaxed vibe. It’s ideal for those who enjoy a social setting with drinks, scenic views, and a bit of comfort. The only caveat: it’s not a historical tour, but rather a chill, social experience. Bottom line: a great choice for friends or couples seeking a laid-back, fun cruise.
8. Amsterdam: Fabrique des Lumières Entry Ticket
Art becomes immersive at Fabrique des Lumières, where digital projections transform rooms into 3,800m² of visual wonder. The multisensory experience highlights themes like ancient Egypt and French painters, creating a modern take on art appreciation.
Rated 4.7/5 from over 8,700 reviews, visitors describe the show as mesmerizing and unlike anything else in Amsterdam. It’s perfect for art lovers looking for a contemporary, interactive experience. The ticket is valid for a full day, giving you flexibility. Bottom line: this is a must-do for those wanting to see art in a completely new way.
9. Amsterdam: Evening Cruise with Optional Wine and Snacks
Experience the city’s illuminated canals on the Evening Cruise, perfect for romantic evenings. For about 1.5 hours, you’ll sail past Het Scheepvaartmuseum and Magere Brug, with stunning views of the city at night.
Rated 4.4/5 from nearly 20,000 reviews, many enjoy the peaceful atmosphere and scenic vistas. Optional wine and snacks add a touch of indulgence, making it ideal for couples or anyone seeking a tranquil way to see the city by night. Bottom line: a charming experience that captures Amsterdam’s magical glow.
10. Amsterdam: 75 Minute City Canal Cruise with Audio Guide
For a rundown, the 75-minute canal cruise is a solid choice. It covers top highlights like Prinsengracht, Westerkerk, and the IJ River while providing an engaging audio guide in 19 languages.
Rated 4.4/5 from over 17,700 reviews, travelers appreciate the informative narration and the included snackbox option. It’s suitable for first-time visitors who want a quick yet thorough glimpse of the city’s architecture and history. Bottom line: an efficient, well-reviewed tour for those with limited time.
11. Amsterdam: Royal Palace Entry Ticket + Audio guide
Finally, the Royal Palace offers a look inside a stunning 17th-century masterpiece. For just $16, you can explore the state rooms, see paintings by Dutch Golden Age masters, and learn about royal ceremonies in this active residence.
Rated 4.6/5 from over 7,400 reviews, the multimedia tour illuminates the history of the palace and its architecture. Perfect for history and art enthusiasts, it provides a comprehensive glimpse into Dutch regal life. Bottom line: a practical, affordable way to enjoy Amsterdam’s royal heritage.
How to Choose the Right Tour in Amsterdam
When selecting your ideal experience, consider your interests, budget, and time constraints. Art lovers will savor the Rijksmuseum, while history buffs might prefer the Anne Frank walking tour. For those wanting a relaxed day, the canal cruises and evening boat provide scenic views with minimal effort.
Budget-conscious travelers should consider the Royal Palace for its affordability or the Keukenhof shuttle if flowers are your thing. For unique modern art, the Fabrique des Lumières offers an unforgettable multisensory experience.
Booking early is advisable, especially during peak seasons like tulip bloom or summer. Many tours, such as the Red Light District or canal cruises, tend to fill up quickly.
Amsterdam’s tour options are as diverse as its neighborhoods. Whether you want world-class art, historic insights, or a relaxing cruise, this city makes it easy to customize your experience. We recommend balancing your must-see sights with a few surprises, like the immersive Fabrique des Lumières or the lively Heineken Experience. Remember to book ahead, and enjoy your time exploring this lively, authentic city.