Traveling in winter offers a chance to see Japan’s landscapes in a completely different light. One of the most eye-catching events in Hokkaido is the Sounkyo Ice Festival, and this private day trip from Sapporo attempts to balance comfort, flexibility, and authentic local sights all in one package.
We especially appreciate the luxury of a private transfer, the chance to explore a spectacular display of illuminated ice sculptures, and the opportunity to witness fireworks lighting up the night sky. However, the journey takes around 2.5-3 hours each way, which is a significant commitment for a single day. But for those who love winter wonderlands, this tour offers an unforgettable peek into Hokkaido’s icy attractions.
Ideal for families, couples, or small groups of friends, this experience combines scenic drive, cultural exploration, and festive visual delights. If you’re after a relaxed, well-organized way to see the festival without stressing over logistics, this is a solid choice. Just keep in mind the early start and the chilly weather—layers are your best friend.
- Key Points
- A Closer Look: What the Tour Looks Like
- Pickup and Transfer – Comfort from the Start
- Rest & Light Meal Break in Sounkyo
- Exploring the Ice Festival
- Entertainment & Activities
- Return Trip – A Cozy End to the Day
- Transportation and Logistics: Why It Matters
- Value and Cost Considerations
- The Experience in Perspective
- Who This Tour Is Best For
- Final Thoughts
- FAQ
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Key Points

- Private transportation ensures comfort and flexibility, with snow tires and chains for safe winter driving.
- The itinerary includes a scenic drive through snowy landscapes, offering photo opportunities along the way.
- Illuminated ice sculptures and fireworks are the festival’s main attractions, creating a magical evening atmosphere.
- The local delicacies and hot drinks offered during the stop at Sounkyo enhance the cozy winter vibe.
- The tour’s duration of about 10 hours balances sightseeing with ample free time at the festival.
- Suitable for small groups (2-8 people), ensuring personalized attention and a relaxed pace.
A Closer Look: What the Tour Looks Like

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Pickup and Transfer – Comfort from the Start
The experience kicks off with a door-to-door pickup in Sapporo, typically around 1:30-1:40 pm. Your driver, certified in winter driving, will whisk you away in a 5-7 seat minivan equipped with snow tires and chains—important for navigating Hokkaido’s winter roads safely. This personalized service means you avoid crowded buses or confusing public transit, making for a smoother start.
The drive to Sounkyo takes roughly 2.5 to 3 hours via the Doto Expressway and Asahikawa-Mombetsu Expressway, covering about 170 km. The scenery en route is often blanketed in snow, with glimpses of frozen rivers and snowy mountain vistas, adding to the anticipation.
Rest & Light Meal Break in Sounkyo
Arriving around 4:30 pm, you’ll have about 30 minutes to stretch your legs and enjoy some local delicacies. This stop is more than just a bathroom break—it’s a chance to sample regional treats and warm up with hot drinks before heading into the evening festivities. The town of Sounkyo is famed for its onsen, and while hot springs are nearby, this tour doesn’t include a soak, but the cozy atmosphere makes the break worthwhile.
Exploring the Ice Festival
From around 5 pm, the main event begins. You’re free to wander the illuminated ice sculptures, tunnels, and the Ice Waterfall Shrine. The festival is renowned for towering ice structures, including a 13-meter ice castle featuring tunnels where you can walk through shimmering halls filled with intricate ice carvings.
One reviewer mentioned that the ice tunnel created a “fairy-tale feel,” especially with the lights reflecting off the ice. Another highlight is the frozen twin waterfalls (Ryusei and Ginga Falls), which add to the surreal winter landscape.
More Great Tours NearbyEntertainment & Activities
Visitors can indulge in ice slides and snow tubing, with some experiencing ice climbing walls, especially on weekends. These are optional activities, and while they aren’t included in the tour price, they are easily accessible within the festival grounds. The fireworks show around 8 pm is a highlight—bright bursts of color illuminating the icy landscape, making for spectacular photos.
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Return Trip – A Cozy End to the Day
After about 3 hours at the festival, the coach departs around 8:20 pm for the return journey to Sapporo. The drive back offers a quiet chance to reflect on the evening’s sights or even catch a nap. Depending on your plans, you can also choose to stay longer in Sounkyo for more sightseeing, as the vehicle can head back separately.
Transportation and Logistics: Why It Matters

The private transfer component guarantees a stress-free journey—no worries about navigating snowy roads or waiting for buses. The driver’s familiarity with winter conditions is reassuring, especially if you’re unfamiliar with driving in snow or ice. Plus, the door-to-door service means you can maximize your time exploring instead of parking or public transit hassles.
The timing is well-paced: a reasonable departure after lunch, ample time at the festival, and a comfortable return. The small group size (2-8 people) ensures you won’t feel lost in a crowd, and the flexibility allows for some spontaneous stops or longer stays if desired.
Value and Cost Considerations

While this tour isn’t the cheapest way to experience the Sounkyo Ice Festival, the value lies in the convenience and inclusions. The private transport, light meal, and curated experience make it easier to enjoy the festival without the stress of planning logistics. For travelers who prioritize comfort and personalized attention, the cost is justified.
Compared to independent travel—organizing a driver or renting a car—this package simplifies the day, especially during winter when road conditions can be unpredictable. The tour also offers full flexibility with reservation and cancellation policies, adding peace of mind.
The Experience in Perspective
What makes this tour stand out is its combination of scenic drive, culture, and visual spectacle. The illuminated ice sculptures and fireworks create a truly magical atmosphere. Reviewers consistently mention the stunning night views as a highlight, with some noting that the ice structures look almost surreal under the night sky.
However, a few travelers pointed out that the long drive can be tiring for some, especially if you prefer to explore at your own pace. Also, the timing is set to fit the festival’s schedule, so if you’re not keen on the late-night return, consider staying longer or arranging a separate return.
Who This Tour Is Best For
If you’re after a stress-free, guided experience that combines scenic travel with a spectacular winter show, this trip suits families, couples, or small groups who want a comfortable way to see the festival. It’s particularly appealing for those who prefer private transport over public or group tours, and for travelers keen to avoid cold-weather logistics.
It’s also perfect if you’re looking for a day trip that balances sightseeing with relaxation, with enough free time to soak in the icy artistry and enjoy fireworks. However, it’s less ideal for travelers who prefer a more flexible schedule or those with mobility concerns, as walking around the icy festival grounds can involve uneven surfaces and cold conditions.
Final Thoughts
This private day trip to the Sounkyo Ice Festival offers an authentic and visually stunning winter experience in Hokkaido. The convenience of private transportation, combined with the chance to see illuminated ice sculptures and fireworks, creates a memorable outing that balances comfort with adventure.
While the drive is lengthy, the sights and atmosphere at the festival are well worth it for those who love winter landscapes and festive displays. The tour’s focus on personalized service makes it an excellent choice for small groups seeking a relaxed, well-organized way to enjoy one of Hokkaido’s top winter attractions.
In short, if you’re looking for a cozy, scenic, and hassle-free way to see the Sounkyo Ice Festival, this trip hits the spot.
FAQ
How long is the drive from Sapporo to Sounkyo?
It takes approximately 2.5 to 3 hours via the Doto Expressway and Asahikawa-Mombetsu Expressway.
What time does the tour start and end?
Pickup is around 1:30-1:40 pm, with the return to Sapporo around 11 pm, depending on the schedule and optional extensions.
Is the tour suitable for small groups?
Yes, it’s designed for private groups of 2-8 people, ensuring a more personalized experience.
Are meals included?
Yes, a light meal with local delicacies and hot drinks is provided during the stop in Sounkyo.
What should I wear?
Bring warm clothing, comfortable shoes, a hat, and gloves—winter in Hokkaido can be very cold after sunset.
Can I stay longer at the festival?
You can opt to remain longer in Sounkyo for self-guided sightseeing, with your vehicle heading back separately.
Is this tour accessible for wheelchair users?
Yes, it’s wheelchair accessible, but it’s advisable to confirm specific needs at booking.
Are activities like ice sliding included?
Activities like ice sliding or snow tubing are available at the festival but are not included in the tour price.
Can I cancel the tour?
Yes, free cancellation is possible up to 24 hours in advance for a full refund.
What makes this tour stand out?
The combination of private, comfortable transportation, access to the stunning lit-up ice sculptures, and fireworks display makes it a memorable winter outing.
To sum it up, this private Sounkyo Ice Festival day trip offers a practical, comfortable, and visually captivating way to experience one of Hokkaido’s most enchanting winter events. It’s best suited for those who value ease and personalized service and want to enjoy the festival’s magic without the hassle of independent travel. Perfect for small groups seeking a cozy, scenic adventure that captures the true spirit of a Japanese winter wonderland.
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