Walking through Seoul’s lively streets, it’s hard not to notice the vibrant colors of Hanbok, Korea’s traditional dress, fluttering in the breeze. The Hello Hanbok tour offers travelers a chance to rent these beautiful costumes at an accessible price, making it a popular choice for visitors eager to add an authentic touch to their Seoul adventures. While the experience has its highlights, it’s also worth considering some of the nuances before booking.
We’re drawn to this experience primarily because of its affordability, the opportunity to explore iconic sites like Gyeongbokgung Palace for free, and the chance to take memorable photos in traditional attire. The ability to visit Bukchon Hanok Village adds a cultural layer that many travelers find irresistible. On the flip side, some reviews point out areas where the experience could be more polished, particularly in terms of customer service and fitting assistance. It’s a fun, budget-friendly option, especially suited for those eager to embrace Korean traditions in a relaxed setting.
<- Key Points
- What’s Included and How It Works
- Fitting and Assistance
- The Locations
- The Experience in Detail
- Practical Tips for Travelers
- Who Will Love This Experience?
- The Sum Up
- Frequently Asked Questions
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- Affordable Pricing: At around $8.21 per person, this tour offers good value for those wanting a cultural photo op.
- Cultural Immersion: Renting Hanbok and visiting Gyeongbokgung Palace makes for a unique, traditional experience.
- Flexible Schedule: The tour runs daily from 9:00 AM to 7:00 PM, giving you plenty of time to plan your visit.
- Group Size: Limited to 100 travelers, so you’ll likely have a relaxed atmosphere.
- Authentic Locations: The combination of Gyeongbokgung Palace and Bukchon Hanok Village provides scenic and culturally rich backdrops.
- Considerations: Some travelers have experienced less helpful service, and fitting into the Hanbok may sometimes be less than perfect.
What’s Included and How It Works

The Hello Hanbok experience is straightforward. For just over $8, you get the chance to rent a Hanbok at a dedicated shop located at 19 Bukchon-ro 5na-gil in the Jongno District. The process is designed to be easy: you’ll receive a mobile ticket, and after arriving at the meeting point, you’ll be fitted into your chosen costume.
The duration is approximately 2 hours, giving you plenty of time to take photos, stroll through nearby attractions, and soak in the atmosphere. The tour is flexible—it’s a self-guided experience with a designated start and end point back at the shop.
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Fitting and Assistance
While the process is generally smooth, some reviews highlight that not all staff are equally helpful. For example, Cherie_P noted her shop assistant “was not as helpful during the process of choosing and fitting into the hanbok,” which can be frustrating if you’re eager for a quick, well-fitting outfit. It’s worth arriving early and maybe preparing to adjust your expectations if you prefer more personalized service.
The Locations
Gyeongbokgung Palace is the star attraction you can access for free when wearing Hanbok, which is a significant perk. The palace’s grand architecture and historical significance make it a must-see in Seoul, and wearing Hanbok enhances the experience—perfect for memorable photos. Just remember, to maximize your time, visiting early morning or late afternoon could help avoid crowds.
Bukchon Hanok Village provides a picturesque setting with traditional Korean houses lining narrow alleys. This area is ideal for wandering, snapping photos, and feeling immersed in Korea’s architectural past. It’s a highlight many travelers include in their itinerary, and the vibrant Hanbok outfits only add charm to the photos.
The Experience in Detail

Arriving at the Meeting Point: The shop, Hello Hanbok, is well-located near public transportation, making it accessible from most parts of Seoul. The staff generally operate from 9:00 AM until 7:00 PM, giving you ample flexibility.
The Fitting Experience: Expect a straightforward process, but one that can vary depending on staff helpfulness. Some reviews suggest the fitting may not be as polished as expected; for example, one reviewer mentioned an “evident hole at the back of our hanbok,” which could be disappointing if you’re hoping for perfect photo outfits.
Photo Opportunities: The real value of this tour lies in the visual memories you’ll create. Wearing Hanbok in front of Gyeongbokgung Palace or wandering through Bukchon offers iconic images that are uniquely Seoul. The costumes come in various styles, and although fit may vary, most guests find the experience charming.
Entry to Gyeongbokgung Palace: It’s a bonus that you can enter this historic site free of charge when dressed in Hanbok. The palace’s expansive courtyards, traditional architecture, and historical displays make it a rewarding visit—just prepare for some crowds and plan your timing accordingly.
Exploring Bukchon Hanok Village: This area is filled with traditional Korean houses (Hanok), many dating back hundreds of years. As you stroll through narrow lanes, you’ll find scenic spots ideal for photos, small cafes, and craft shops. It’s the perfect complement to the grandiosity of Gyeongbokgung.
Practical Tips for Travelers

- Arrive early or late to avoid peak crowds at Gyeongbokgung Palace for better photos.
- Bring your own camera or smartphone for capturing those Instagram-worthy shots.
- Be prepared for variable fitting assistance—arrive with patience if staff are busy.
- Dress comfortably underneath the Hanbok, especially if you plan to walk or stand for long periods.
- Allocate enough time in your schedule to explore both the palace and Bukchon Village without rushing.
- Check the weather forecast—the tour is outdoor and depends on good weather for a pleasant experience.
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Who Will Love This Experience?
If you’re after a fun way to dress up in traditional Korean attire and capture memorable photos, this tour hits the mark. It’s particularly appealing for first-timers to Seoul or those wanting quick access to iconic sites in a traditional costume. Couples or groups of friends will find it a playful, photo-friendly activity.
However, if you’re looking for a highly personalized or luxury experience, the mixed reviews about customer service might be a concern. Also, travelers seeking perfect fitting or detailed assistance might want to consider more premium options.
Overall, it offers great value for the price and the cultural fun of trying on Hanbok in a scenic, historical setting.
The Sum Up

The Hello Hanbok tour in Seoul offers a charming, budget-friendly way to experience Korean tradition. You’ll enjoy the visual appeal of wearing Hanbok around Gyeongbokgung Palace and Bukchon Hanok Village, both of which are packed with photo opportunities and cultural resonance. While the process may sometimes lack polish—particularly in fittings and customer service—the overall experience remains authentic, fun, and accessible.
This tour is best suited for travelers who value cost-effective culture and are happy to manage minor logistical hiccups. It’s ideal for those wanting memorable photos and a taste of Korea’s traditional attire without breaking the bank. If you’re looking for an easy, scenic, and culturally enriching activity during your Seoul visit, Hello Hanbok is worth considering.
Frequently Asked Questions

What is included in the Hello Hanbok tour?
You get to rent a traditional Hanbok at a dedicated shop, with the option to enter Gyeongbokgung Palace for free while dressed in Hanbok. The experience lasts about 2 hours.
How much does it cost?
The rental costs approximately $8.21 per person, making it an affordable way to add cultural flair to your day.
Can I choose my Hanbok style?
While specific styles aren’t detailed, you will be able to select from available Hanbok options at the shop. Fitting quality may vary depending on staff assistance.
What are the opening hours?
The experience shop operates from 9:00 AM to 7:00 PM daily, from September 2019 through June 2026.
Is it suitable for all travelers?
Most travelers can participate, including service animals. The activity is limited to 100 people, so it’s generally a relaxed environment.
What should I keep in mind when booking?
Arrive early for fittings, be patient with staff, and plan your visit to coincide with good weather for outdoor photos.
This experience offers a delightful peek into Korea’s traditional dress and culture, all at an accessible price point. With some patience and a sense of adventure, you’ll leave Seoul with gorgeous photos and meaningful memories.
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