Agadir/Taghazout: Old Medina of Coco Polizzi and Agadir Tour

This guided tour of Agadir offers a well-rounded glimpse into the city’s past and present, combining cultural sites, vibrant markets, and scenic viewpoints—all for just $23. We haven’t personally taken the tour, but based on numerous reviews and detailed descriptions, it’s clear that this experience is both affordable and packed with authentic highlights.

What makes it stand out? First, the reconstruction of the old Medina of Coco Polizzi—an architect’s dream that respects traditional Berber design. Second, the panoramic views from the Kasbah, giving you a perfect photo opportunity of Agadir’s sprawling landscape. Lastly, the lively souk market where you can browse local crafts, spices, and textiles. On the downside, some travelers wish they had more time in the Medina rather than the bustling markets, so pacing might be an issue if you love exploring at leisure.

This tour is ideal for those wanting a cost-effective, comprehensive introduction to Agadir. Whether you’re a history buff, a shopaholic, or simply curious about Moroccan culture, you’ll find plenty to enjoy. It’s especially suited for visitors with limited time who want a snapshot of the city’s key attractions in one day.

Key Points

• Affordable price point makes this tour highly accessible.
• Expert guides like Lahcen Amghar and Rachid bring local stories alive.
• Mix of cultural, scenic, and shopping experiences in one tour.
• Comfortable, modern transport ensures a relaxed journey.
• Flexible options with pay later and cancellation up to 24 hours.
• Time in each stop is well-balanced, though some may want more in the Medina.

You can check availability for your dates here:

The Medina of Coco Polizzi: A Rebirth of Berber Heritage

One of the biggest draws of this experience is the Medina of Coco Polizzi, a meticulously reconstructed version of the old Moroccan medina. Designed by Italian architect Coco Polizzi in the early 1990s, this site celebrates the traditional architecture of the Souss-Massa region. After the original Medina was lost to the devastating earthquake, this reconstruction offers a glimpse into the past, with buildings respecting ancestral construction techniques.

Tourists tend to love the way this Medina combines authentic craftsmanship with beautiful aesthetics. As one reviewer, Kerry, put it, “the Medina was so beautiful,” and many appreciate the chance to buy unique souvenirs and gifts here. The craftsmanship and attention to detail make it a worthwhile stop for those who want to take home more than just photos—there are plenty of small shops selling handcrafted goods like ceramics, textiles, and traditional jewelry.

What to expect: You’ll stroll through narrow alleyways lined with artisans at work, admire traditional Moroccan doors and tiles, and get inspired by the vibrant atmosphere. Many visitors find this site especially photogenic, with its charming courtyards and decorative arches. The only downside could be the shorter visit time—some reviews expressed a desire for more hours to fully soak in the Medina’s atmosphere.

Scenic Drive & Kasbah Oufella

A highlight that many travelers don’t want to miss is the scenic drive to Kasbah Oufella, perched above the city. This fortress, though in ruins, offers sweeping views of Agadir’s modern landscape, the Atlantic coast, and the surrounding mountains. The view from the top is often praised as breathtaking, making it a perfect spot for selfies and panoramic shots.

The Kasbah also has historical significance, having been built before the earthquake, and its remains tell stories of the city’s resilience. Visitors generally appreciate that the tour includes this stop, as it provides context to Agadir’s history and a chance to see the city from above.

Exploring Agadir’s Lesser-Known Streets and the Grand Mosque

Next, the tour takes you through some of Agadir’s less touristy streets, revealing everyday life in this Moroccan city. You’ll see local shops, cafes, and the impressive Grand Mosque, a prominent landmark showcasing traditional Moroccan architecture with intricate sculptures on its walls.

Although the mosque itself isn’t accessible for non-Muslim visitors, admiring its architecture provides insight into Moroccan religious and cultural influences. Travelers often comment on how the guide shares interesting facts about Moroccan design, making this stop both educational and visually appealing.

Visiting the Souk El Ahad Market

No trip to Morocco is complete without exploring a souk, and Souk El Ahad is a vibrant hub of activity. With around 300 shops, this market offers everything from spices and textiles to souvenirs and street snacks. Reviewers like Samantha and Sarah mention that the souk is lively, colorful, and fun, but also overwhelming if you’re not prepared.

Most visitors spend about 60 minutes here—more than enough time to browse, haggle, and soak up the bustling atmosphere. However, some find it a bit too hectic or wished for more time, especially if they’re into detailed shopping or photography. It’s a great place for authentic Moroccan shopping, but be prepared for the hustle.

More Great Tours Nearby

Itinerary Breakdown

The tour kicks off with a hotel pickup in air-conditioned transport, making for a comfortable start. Guided by experienced drivers and guides, you’ll first visit the Kasbah Oufella for panoramic views. Then, it’s off to Grand Mosque to admire the architecture from the outside. Next, you’ll explore an Argan Oil Factory, where you see how Morocco’s famous oil is produced—some reviews mention that this stop is the only place licensed to sell pure, government-certified oil, and the opportunity to sample products is a highlight.

The final major stop is the Souk El Ahad, where you’ll have about an hour to wander through the stalls. The tour wraps up with a drop-off at your hotel, returning around 4 hours after pickup, though some reviews note it often runs a little longer.

Transport & Group Size

Travel is in a comfortable, modern minivan, with many reviewers praising the clean condition and air conditioning. The group sizes are small—usually around six people—creating a more intimate experience and allowing guides to give personalized attention.

Timing & Duration

The tour lasts approximately 3 to 4 hours, including travel time. The balanced schedule ensures you’re not rushed but also don’t spend too long at any one spot. This is perfect for travelers who want a snapshot of Agadir without dedicating an entire day.

Cost & Value

Priced at $23 per person, this tour offers excellent value considering the variety of sights and the included ticket to the Medina of Coco Polizzi. Additional inclusions like hotel pickup, drop-off, and transportation make the experience seamless and hassle-free.

What’s Not Included

Food and drinks are not included, so it’s advisable to bring water and perhaps a snack, especially if you plan to spend a lot of time exploring. Some reviews mention that the Argon Oil visit might be a bit expensive, but it’s also an opportunity to learn about Moroccan traditions firsthand.

Based on reviews, guides like Lahcen, Rachid, and Abdul receive high praise for their knowledge, friendliness, and patience. They’re often described as engaging, eager to answer questions, and flexible with timing.

If you’re into photography, the Kasbah and Medina are perfect spots, but be prepared for some crowded or busy moments, especially at the souk. To avoid disappointment, consider asking your guide for more time in the Medina if you’re interested in street photography or detailed exploration.

Travelers also recommend bringing your own refreshments as there might not be enough time for sit-down meals, and some spots can be quite crowded or overwhelming.

This experience is best suited for those on a tight schedule wanting a rundown of Agadir’s highlights without breaking the bank. It’s perfect if you’re interested in Moroccan architecture, scenic viewpoints, and lively markets. It also works well for first-time visitors wanting a guided introduction or travelers who appreciate knowledgeable guides sharing local insights.

While it’s great for all ages, it may not be ideal for those over 70 or anyone with mobility issues, given the walking involved and the uneven surfaces at the Medina and Kasbah.

This tour offers a balanced slice of Agadir, blending cultural sites, scenic views, and authentic markets, all at an accessible price. The inclusion of the reconstructed Medina of Coco Polizzi, guided by passionate local and international guides, makes it a real value. The modern transport and small group size ensure comfort and personalized attention, making the experience more relaxed.

For travelers wanting a cost-effective, well-organized introduction to Agadir, this tour hits the right notes. It’s especially ideal if you love exploring markets and architecture, and if you prefer a guide who can share stories and answer questions along the way.

If you’re short on time but want a meaningful taste of what Agadir has to offer, this experience fits the bill—offering variety, expert insights, and a chance to capture some great photos.

Is this tour suitable for all ages?
Mostly yes, but it’s not recommended for people over 70 due to walking and uneven surfaces.

How long does the tour last?
The tour typically lasts around 3 to 4 hours, including travel time.

What’s included in the price?
Pickup and drop-off from your hotel, air-conditioned transport, a professional guide, entry to the Medina of Coco Polizzi, and visits to key sights like the Kasbah and the souk.

Can I buy souvenirs during the tour?
Yes, especially at the Medina and the souk, where you’ll find handcrafted Moroccan goods.

Is food included?
No, food and drinks are not included, so bring snacks or water if needed.

How do I book the tour?
You can reserve via GetYourGuide with flexible payments and a cancellation policy up to 24 hours in advance.

What if I want more time in the Medina?
Many reviews suggest they wish they had longer, so consider asking your guide if you can spend a bit extra time there.

Are guides knowledgeable?
Absolutely, reviewers praise guides like Lahcen, Rachid, and Abdul for their friendly, informative, and engaging approach.

What should I wear?
Comfortable clothes suitable for walking and exploring outdoors. Consider sun protection and good walking shoes.

This Agadir city tour offers a genuine, engaging way to experience Morocco’s coastal jewel—delivering history, culture, and fun in just a few hours.

You can check availability for your dates here: