London: Sweet Treats Smartphone Treasure Hunt with Desserts

Trying to find a unique way to explore London that combines fun, food, and a bit of challenge? This Sweet Treats Smartphone Treasure Hunt offers just that—a delightful game that takes you through the heart of central London with the promise of three irresistible desserts along the way. From the moment we learned about it, we knew it could appeal to anyone craving an interactive experience that’s both playful and satisfying.

What really caught our attention were the delicious stops, the chance to learn about street food vendors, and the flexibility of playing on your own schedule. You get to solve clues, explore London’s bustling streets, and indulge in sweet treats, all without the need for a group tour or guide. But, like any self-guided activity, it requires a bit of planning, and some may prefer a more structured experience. Still, it’s perfect for foodies, families, or groups of friends eager for an engaging adventure with a tasty reward at the end.

In this review, we’ll walk you through what you can expect, what makes this experience stand out, and some practical tips to maximize your fun. Whether you’re a first-time visitor or a London local, this tour promises a different way to see the city—one sweet clue at a time.

Key Points

• Self-guided and flexible: Play at your own pace using your smartphone.
• Delectable stops: Enjoy three different desserts (vegetarian options available).
• Educational: Learn about London street food vendors and local culinary spots.
• Fun challenge: Solve sugar-coated riddles that lead you through central London.
• Family-friendly: Suitable for groups of 2-6 people, making it great for friends, families, or colleagues.
• End in Covent Garden: Wrap up in one of London’s most lively shopping and entertainment districts.

You can check availability for your dates here:

What Is the Sweet Treats Smartphone Treasure Hunt?

This experience is a self-guided food adventure designed by Gourmaze, where you and your team use your smartphone—via WhatsApp—to navigate a series of clues across central London. Starting outside the Museum Tavern, near Tottenham Court Road Tube Station, your journey takes approximately 2 hours, though you should factor in extra time for breaks or exploring.

The game cleverly combines elements of an escape room with a food walking tour. As you decipher each clue, you’re directed to a new location, often a street vendor or a small shop, where you can enjoy a delicious dessert. The challenge is moderate, making it accessible for most participants, and the focus is on fun, discovery, and enjoying sweet bites.

The experience is private, accommodating groups of 2 to 6 players, making it ideal for friends, families, or colleagues looking for a novel team activity. It’s wheelchair accessible and offers gluten-free options with five days’ notice, highlighting its inclusive design.

The Itinerary Breakdown

While this tour is self-guided, the route and stops are carefully curated to ensure you get a meaningful taste of London’s vibrant street food scene. Here’s what you can expect:

Starting Point: The Museum Tavern

Your adventure kicks off just outside this historic pub, a charming location close to Tottenham Court Road Tube Station. From here, instructions and clues are sent directly to your phone, initiating your race through the streets of London.

Deciphering Clues and Exploring Streets

The clues you receive will lead you through a lively part of the city, where you’ll get to see some of London’s bustling streets, modern shops, and hidden corners. The clues are designed to be easy to medium difficulty, so you’ll enjoy solving riddles without feeling overwhelmed.

What’s especially enjoyable is how the clues are intertwined with local street vendors and eateries. As you crack each riddle, you’ll discover a new foodie delight, often from vendors who serve vegetarian-friendly desserts. This means you’ll not only be indulging your sweet tooth but also gaining some insights into London’s street food culture.

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The Dessert Stops

Your three stops are carefully chosen to showcase a variety of treats that suit vegetarians and, where possible, gluten-free options. The treats are described as confectionary delights, so expect something sweet, satisfying, and photogenic. One reviewer mentioned that they particularly enjoyed the easy-to-spot hidden spots that the clues led them to, making each dessert feel like a small victory.

Ending in Covent Garden

The game concludes in Covent Garden—a perfect spot to unwind, take photos, or explore more. It’s a lively area packed with shops, street performers, and cafes, making it an excellent place to wrap up your adventure and reflect on your discoveries.

What Makes This Experience Stand Out?

Unique Blend of Fun and Food

Unlike typical food tours that follow a set itinerary or group guide, this treasure hunt offers total flexibility. It’s perfect for those who want to explore at their own pace, mixing the thrill of solving riddles with the pleasure of tasting delicious desserts.

Local Insights and Vendor Interactions

Though the game is self-guided, you’ll benefit from learned snippets about London’s street food culture. The clues and stops are designed to highlight interesting vendors, giving you a taste of local life that many travelers miss.

Quality of Food and Riddles

Reviewers consistently praised the delicious desserts along with how well-crafted the riddles are. One mentioned, “The clues felt just challenging enough to make it fun, without being frustrating.” The desserts are vegetarian, with gluten-free options available if booked five days in advance, which shows thoughtful planning on Gourmaze’s part.

Interactive and Engaging

Playing on your phone via WhatsApp adds a modern, seamless touch that keeps the experience fresh and engaging. It’s like solving a mini puzzle game while exploring London’s streets. The satisfaction of unlocking each dessert after solving a riddle adds an extra layer of reward.

Practical Aspects and Value

For the price, you get three desserts plus a fun, interactive game lasting roughly two hours. It’s a great value considering the cost of typical guided tours or dessert tastings alone. Plus, the private group setting enhances the experience’s intimacy and flexibility.

Practical Tips for Making the Most of Your Treasure Hunt

• Start early or late: To avoid crowds and have a more relaxed experience, consider starting in the morning or late afternoon.
• Wear comfortable shoes: You’ll walk through busy city streets, so comfortable footwear is a must.
• Book gluten-free options ahead: If you have dietary restrictions, reserve five days in advance.
• Bring a portable charger: Since you’ll be relying on your phone, a portable charger can keep you connected.
• Plan some extra time at the end: Covent Garden offers plenty to see, shop, and eat, so extend your visit if possible.
• Play with friends or family: The game is designed for small groups, making it an ideal activity for small parties.

Who Will Love This Experience?

This treasure hunt is perfect for food lovers, those wanting to see London differently, and groups seeking a fun, interactive activity. If you’re curious about street food vendors and enjoy solving puzzles, you’ll find this tour both entertaining and satisfying. It’s also suitable for families with kids, as long as they’re comfortable with walking and following clues.

Travelers looking for a lighthearted yet engaging way to explore London’s central areas will appreciate the blend of cultural insight, sweet treats, and city exploration. It’s a great alternative to traditional tours, providing both entertainment and edible rewards.

The Sum Up

The London Sweet Treats Smartphone Treasure Hunt offers a creative way to combine city sightseeing with culinary indulgence. Its self-guided format and interactive clues make it ideal for small groups who want to explore at their own pace without a guide. The stops at local vendors and the focus on vegetarian desserts add charm and inclusivity to the experience.

While it may not suit those looking for a guided, structured tour or wanting to focus solely on historic sights, it is perfect for foodies, puzzle lovers, and families looking for fun. The chance to enjoy three delicious desserts, learn about street vendors, and explore London’s vibrant streets makes this a memorable outing.

If you’re after a light, engaging, and tasty adventure in London, this treasure hunt is well worth considering. It balances entertainment, authentic local flavor, and city exploration, all wrapped into a flexible, smartphone-based experience.

FAQ

Is this experience suitable for children?
Yes, the activity is designed for groups of 2-6 and involves walking and solving riddles. Kids who enjoy puzzles and sweets will likely have a good time.

How long does the game last?
The game itself takes approximately 2 hours, but you should allow some extra time for exploring, breaks, or enjoying each dessert.

Can I participate if I have dietary restrictions?
Gluten-free options are available if you inform Gourmaze five days in advance, and all three desserts are vegetarian-friendly.

Where does the tour start and end?
It begins outside the Museum Tavern near Tottenham Court Road Tube Station and ends in Covent Garden.

Do I need to download any app?
No, the game runs through WhatsApp, so you’ll receive clues and instructions directly on your phone.

Is this experience wheelchair accessible?
Yes, the activity is wheelchair accessible, making it suitable for a broader range of mobility needs.

What’s included in the price?
You get three desserts and access to the self-guided smartphone game. Drinks and additional food are not included.

Can I cancel if my plans change?
Yes, you can cancel up to 24 hours in advance for a full refund, offering flexibility if your plans shift.

This Sweet Treats Smartphone Treasure Hunt promises a playful, tasty, and unique way to see London through the lens of dessert and puzzle-solving. Whether you’re visiting or a local looking for a fresh take, it’s a delightful activity worth adding to your London list.

You can check availability for your dates here: