Groningen Netherlands stands out as a city full of surprises—not just for its lively university atmosphere and charming streets but also for its diverse range of tours and experiences. Whether you’re after a fun social outing, a cultural deep dive, or a relaxing scenic cruise, Groningen offers something truly memorable. We particularly like the 2-hour Booze Cruise for its lively vibe and unlimited drinks, or the Candlelight Tour for a cozy winter experience amidst illuminated bridges and historic sights. If nightlife calls, the Pub Crawl with Pub Quiz delivers a spirited evening with free shots and great company. For those seeking a more personal touch, a Private Walking Tour with a Local offers tailor-made insights into the city’s best-kept secrets. And for family or culture buffs, the Museum Borg Verhildersum provides a fascinating glimpse into 19th-century life.
If you’re planning your trip, it’s worth noting that many tours, like the Storyworld Museum or the Grand Canal Tour, offer a mix of cultural education and fun. So whether your goal is social, cultural, or scenic, Groningen has a rich lineup of tours and experiences to make your visit unforgettable.
1. Groningen: 2-hour Booze Cruise with Unlimited Drinks

At number 1 on our list is the lively Groningen: 2-hour Booze Cruise with Unlimited Drinks. For just $41 per person, you’ll hop aboard Groningen’s most sociable boat, cruising through the city’s scenic canals. This experience is perfect for those who enjoy a relaxed yet festive atmosphere—think good music, plenty of drinks, and great company. What makes this boat cruise special is its balance between terrace-like vibes and party energy, making it ideal for travelers looking to blend sightseeing with social fun. The reviews are glowing, with a 5/5 rating from 14 travelers, highlighting its lively yet chill environment.
During the cruise, you’ll probably find yourself chatting with others as you enjoy the scenic views of Groningen’s historic waterway. Unlimited drinks add an extra layer of enjoyment—whether you prefer beer, wine, or soft drinks, it’s all included. This tour is suitable for solo travelers, groups of friends, or couples ready to unwind after a day exploring the city. Keep in mind, the relaxed pace means you won’t have to be a party animal to enjoy it—just someone looking for a good time on the water.
Bottom Line: If you want a lively, social way to see Groningen’s canals with a lot of drinks and music, this cruise hits the mark.
2. Groningen: Candlelight Tour

The Groningen: Candlelight Tour offers a charming evening experience, typically lasting around 1 hour (check availability for exact times). This tour is a cozy way to see the city’s beautifully lit bridges, towers, and historic boats, all while enjoying the festive glow of candlelight. It’s especially appealing in winter when Groningen’s architecture looks even more magical under the warm ambiance of candlelight and festive lighting.
A highlight of this experience is the homemade glühwein (mulled wine) and oliebollen—a traditional Dutch winter snack—offered onboard. The boats are heated, so you stay warm and comfortable despite the cold. This tour is perfect if you’re seeking a peaceful, romantic, or simply atmospheric evening. It’s especially popular among travelers who want to experience Groningen’s historic charm in a relaxed setting.
While the review rating is 4.3/5 from 27 reviews, many visitors comment on the beautiful lights and cozy atmosphere. Keep in mind, availability may vary, so booking in advance is recommended.
Bottom Line: For a peaceful, scenic winter evening with beautiful lighting and tasty Dutch treats, this candlelight cruise is a lovely choice.
3. Groningen: Pub Crawl with Pub Quiz, Free Shots and Games

If you’re looking for a fun night out, the Groningen: Pub Crawl with Pub Quiz is one of the best ways to see the city’s nightlife. Over four hours, you’ll visit top bars and clubs, starting with a lively pub quiz that helps break the ice. The tour includes four free drinks or shots, and plenty of games and music to keep the energy high.
Rated 5/5 from three reviews, this pub crawl is praised for its lively atmosphere and friendly guides. It’s a perfect choice for solo travelers, groups, or couples wanting to meet locals and fellow travelers. The guides know Groningen’s top nightlife spots, from traditional beer pubs to dance clubs with live DJs. The experience creates a sense of camaraderie—strangers become friends, and you get a real taste of Groningen’s vibrant student and pub culture.
The tour’s main appeal is its social vibe, with a mix of fun games, free drinks, and a relaxed environment. It’s very good value considering the length and inclusions, and you’ll leave with plenty of stories to tell.
Bottom Line: This pub crawl is ideal if you want an energetic, social introduction to Groningen’s nightlife, complete with games, free shots, and new friends.
4. Groningen: Private Walking Tour with a Local

For those who want a more personalized experience, the Private Walking Tour with a Local is a top pick. Starting at $65 per person, this tour can last from 2 to 6 hours, depending on your preferences. It’s ideal for travelers who want to go beyond the guidebook and discover Groningen’s hidden corners through the eyes of someone who lives there.
Your local guide will craft a tailored experience, sharing insider tips, personal stories, and secrets about the city. Whether you’re interested in architecture, quirky neighborhoods, or local cafes, the flexible route makes this a highly customizable option. It’s perfect if you want to ask questions, explore offbeat sites, or just get to know the city intimately.
Guests appreciate the no-fixed-route approach, which means the experience is built around your interests. It’s also a good choice if you’re traveling with a group or want to avoid cookie-cutter tours.
Bottom Line: If you’re after an authentic, personalized introduction to Groningen, this private tour offers flexibility and local insights that standard tours can’t match.
5. Leens: Museum Borg Verhildersum

Stepping outside Groningen city, the Museum Borg Verhildersum provides an immersive look at 19th-century life at a historic castle. For about a day’s worth of exploring, you’ll discover the estate’s exhibitions, which include a range of modern art, history, and fascinating displays like the 17th-century family portrait—the biggest in the Netherlands.
The estate itself is a highlight, with beautifully maintained gardens and a peaceful atmosphere perfect for biking or hiking trips. Visitors often enjoy the variety of exhibitions, including stories of nobility, farming, and labor, all within a serene setting. The review rating of 4.5/5 reflects its appeal to those interested in cultural history and scenic landscapes.
If you enjoy combining cultural exploration with outdoor activities, this is an excellent choice. The entry is valid for a full day, so you can spend time soaking in the atmosphere and exploring at your own pace.
Bottom Line: A great day trip for history lovers and outdoor enthusiasts alike, offering a mix of art, history, and tranquility.
6. Groningen: Storyworld Museum at Forum Groningen

The Storyworld Museum is a must-visit for fans of comics, animation, and video games. Located inside Forum Groningen, it offers an interactive experience where you can see original works from global productions like The Lion King and Batman. Visitors can also try creating their own cartoons, stop-motion videos, or games—making it engaging for all ages.
Rated 3.7/5 from six reviews, the museum’s charm lies in its hands-on approach and the chance to see the behind-the-scenes of animation and comic creation. It’s not just about looking at displays but actively participating, which makes it perfect for families or young travelers. The museum offers a lively, colorful atmosphere that invites creativity and fun.
While some visitors found it a bit niche, overall it’s a unique experience that stands out from more traditional museums. It’s a good choice for a rainy day or a break from sightseeing.
Bottom Line: For a fun, interactive dive into comics and animation, this museum offers plenty of creative activities and inspiring displays.
7. Groningen: Private Portrait Photography Session

Want to capture your visit in stunning images? The Private Portrait Photography Session offers a professional photoshoot tailored to your story. For $414 per group (up to four people), you’ll enjoy a two-hour session with a photographer who focuses on connection and storytelling.
This experience is perfect if you want high-quality, personal photos of yourself or your loved ones amid Groningen’s scenic streets. The photographer helps you relax and brings out genuine emotions, resulting in timeless images. It’s ideal for travelers wanting personalized souvenirs or special occasion photos.
The focus on creating a relaxed, meaningful session sets this apart from generic photo tours. Reviews aren’t available yet, but the value lies in having a professional document your trip beautifully.
Bottom Line: Great for anyone wanting a lasting memory of Groningen, this tailored photoshoot offers professional quality and personal touch.
8. Groningen: Grand Canal Tour with Snacks and Drinks
Finally, a Grand Canal Tour provides a 90-minute cruise through Groningen’s waterways, complete with locally inspired snacks and drinks. The small group size and live commentary ensure a personal experience, with the captain sharing stories about the city’s hidden corners, architecture, and houseboats.
Price at $47 per person, this tour balances scenic enjoyment with cultural storytelling. The focus on local flavors and intimate atmosphere make it a relaxing way to see the city from another angle, especially if you’re a fan of waterside views. The tour appeals to those who want a leisurely experience with a tasty twist.
While reviews aren’t posted, the combination of snacks, drinks, and live commentary suggests a laid-back, engaging outing perfect for a sunny afternoon or early evening.
Bottom Line: An enjoyable way to relax and learn about Groningen’s waterways, with the added bonus of snacks and drinks.
How to Choose the Right Tour for You
When selecting a tour, consider your budget, interests, and time availability. For example, if you love lively social settings, the Booze Cruise or the Pub Crawl are ideal. Those seeking a personalized experience might prefer the Private Walking Tour, while families or art lovers could enjoy the Museum Verhildersum.
If you’re visiting during winter, the Candlelight Tour offers a cozy, scenic evening. For a relaxed scenic cruise, the Grand Canal Tour gives you a gentle overview of Groningen from the water.
Booking early is advisable, especially for popular activities like the private tours or seasonal cruises. Think about how much time you want to dedicate—many options range from an hour to a full day—and choose accordingly.
Final Thoughts
Groningen offers a surprising variety of tours and experiences designed for different tastes and budgets. Whether you want to mingle on a lively boat cruise, explore the city with a local, or enjoy a quiet evening admiring illuminated bridges, there’s something for all. For travelers seeking social energy, the Booze Cruise and Pub Crawl stand out. Culture enthusiasts may prefer the Verhildersum Museum, while those wanting personalized insights will find the Private Walking Tour invaluable.
No matter your style, booking early and considering your interests will ensure you make the most of your time in Groningen. These tours turn a good trip into a memorable one—so pick what excites you most and get ready to explore this lively Dutch city.