Maranello isn’t just a small town in Italy; it’s the heart of Ferrari’s world. If you’re a car lover, it’s a place that promises more than just looking at shiny, fast cars. It offers the chance to drive one, learn about the iconic brand, or even step into the cockpit of a Formula 1 car. Our favorite experience? The Ferrari Portofino test drive – it’s a quick way to feel Ferrari’s raw power firsthand, with reviews praising the thrill of driving a 600-horsepower beast through Maranello’s streets. Whether you’re behind the wheel or exploring the museum, Maranello delivers authentic, adrenaline-fueled experiences that make your trip unforgettable.
If you’re trying to decide what to squeeze into your visit, rest assured – Maranello’s tours are as diverse as Ferrari’s lineup. From budget-friendly museum visits to full-day racing experiences, there’s something for every type of traveler. We’ll walk through each of our top picks, helping you find the perfect fit for your interest, budget, and schedule.
Quick Overview
For a quick glance, here’s what you can expect from the top tours:
- The Ferrari Portofino Test Drive offers an exhilarating chance to drive a Ferrari around Maranello, with options from 10 minutes to two hours. It’s perfect for those wanting a taste of Ferrari’s power with expert supervision.
- The Maranello Ferrari Museum and Fiorano Track Eco Tour combines cultural insights with a scenic shuttle along Ferrari’s racing circuit, ideal for fans of racing history.
- The Ferrari California Turbo HS Road Test Drive provides a chance to take the wheel of a sleek Ferrari California Turbo, with reviews highlighting its excitement.
- The Ferrari Museum entry with F1 Simulator blends Ferrari’s racing heritage with a professional F1 simulation experience.
- The Ferrari GTC4 Lusso V12 Driving Experience is for those who want to feel the power of a V12 Ferrari on the streets or countryside.
- The Experience PLUS program offers a comprehensive full-day adventure, including a test drive, museum visits, and a gourmet lunch.
1. Ferrari Portofino – Test Drive in Maranello

If you’ve ever dreamed of driving a Ferrari, this is your chance. The Ferrari Portofino test drive offers a thrilling experience that ranges from a quick 10-minute spin to a full two-hour drive around Maranello’s streets and scenic countryside. What makes this tour special is that you’re behind the wheel of a car with 600 horsepower, under expert supervision, with a professional sitting beside you. You can select from four booking options, and up to two additional passengers can join for an extra fee – perfect if you’re sharing the adventure with friends or family.
The experience begins at the piazza by the Ferrari Museum, where you can also opt for additional photos or a video of your drive, making it a great keepsake. Reviewers love the fact that the guide is friendly, knowledgeable, and there’s enough time to really feel the power of this iconic car. Some mention that a 30-minute drive is ideal for getting a true sense of what Ferrari’s all about, though longer options are available for the serious enthusiast. Expect to leave with a big smile and perhaps a tiny bit of road rage from the adrenaline rush.
Bottom line: For a once-in-a-lifetime thrill with the chance to handle Ferrari’s flagship model, this test drive is tough to beat, especially with flexible options and professional guidance.
2. Maranello: Ferrari Museum and Fiorano Track Combo Eco Tour

At number 2, the Ferrari Museum and Fiorano Track Eco Tour offers a more relaxed but equally engaging experience. For just $65 per person, you gain entry to the Ferrari Museum, where you can explore iconic cars, trophies, and multimedia exhibits. The tour includes a scenic shuttle along Viale Enzo Ferrari, giving you panoramic views of the Fiorano race track and insight into Ferrari’s racing and road car development.
What makes this tour stand out is its combination of museum exploration and a drive along the Fiorano circuit, which is a legend among racing fans. The highlight for many is walking through the Hall of Victories and learning about Ferrari’s achievements. The shuttle tour offers a behind-the-scenes look at Ferrari’s state-of-the-art track, making it a perfect choice for those who want a taste of racing without the full-day commitment.
This tour gets high marks for its value and the chance to understand Ferrari’s racing heritage in a compact format. It’s particularly suited for visitors with limited time or those interested in both the cars and the racing side of Ferrari.
Bottom line: An excellent introduction for newcomers or casual fans, offering a mix of museum history and racetrack insights at a budget-friendly price.
3. Ferrari California Turbo HS Road Test Drive

If you’re after a sleek, stylish Ferrari that handles curves with elegance, the Ferrari California Turbo HS Road Test Drive provides a fantastic opportunity. For around $119, you get to take the wheel of this luxurious convertible with a professional instructor riding along. The drive lasts from 10 minutes up to two hours, allowing you to experience the roar of the engine as you cruise through Maranello’s streets or into the rolling Italian countryside.
Reviews mention the excitement of feeling the engine’s raw power and emphasize that it’s a “memorable” experience. The car’s elegant design makes it appealing to those who want a blend of speed and style. The inclusion of fuel and insurance makes it straightforward, and the option to push the car a little more during the drive adds to the thrill.
This tour is ideal if you want to feel like a Ferrari driver for a short time and enjoy the beautiful scenery of Maranello from behind the wheel. It’s particularly suited for those who want a taste of Ferrari driving without committing to a full day.
Bottom line: Short but sweet, this test drive is perfect for anyone looking to experience Ferrari’s power in a stylish package with minimal fuss.
4. Maranello: Ferrari Museum entry and Professional F1 Simulator

For those interested in racing adrenaline, the Ferrari Museum with F1 Simulator offers a unique blend. This full-day experience combines entry to the museum—where you can explore Ferrari’s racing and road cars—and a chance to challenge yourself on a professional F1 simulator with a dynamic chassis for maximum realism.
Guests repeatedly praise the simulator for its authenticity, allowing you to “feel like a real F1 driver,” and the museum exhibits are equally engaging. It’s a perfect choice for fans looking to deepen their understanding of Ferrari’s racing glory while enjoying an interactive experience. The package is a great value considering the comprehensive access to both the museum and the adrenaline of F1 racing.
While some mention the full-day commitment, most agree it’s worth it for the thrill of learning and experiencing Ferrari’s racing side up close. Suitable for speed fans and tech enthusiasts alike, it’s a compact yet intense experience.
Bottom line: If racing is your passion, this combo provides a perfect mix of history and high-speed simulation, making it a memorable day.
5. Ferrari GTC4 Lusso V12 – Driving Experience in Maranello

For those who want a luxury Ferrari experience, the Ferrari GTC4 Lusso V12 Driving Experience might be your top pick. Starting at around $870, you get to take control of a powerful V12 with 560 HP, whether you prefer cruising through Maranello or exploring the Italian countryside.
The experience emphasizes the drive itself, with options to customize the route and duration. You can feel the full force of the engine, with reviews praising the thrilling acceleration and the elegance of the car’s design. The tour includes a video souvenir and the chance to get photos at the wheel, making it a personalized memento.
This is best suited for those willing to invest in a premium experience and who want to truly feel what it’s like to drive a Ferrari of this pedigree. Some mention that the high cost is offset by the exclusivity and memorable thrill.
Bottom line: For serious enthusiasts or special occasions, this V12 experience delivers a high-end, adrenaline-pumping day.
6. Experience PLUS program

Finally, the Experience PLUS program offers the most complete Ferrari immersion. Over around five hours, you’ll get a test drive in a Ferrari 458 or 488 spider for about 20 minutes, along with visits to both the Ferrari Museum and Enzo Ferrari Museum. The day includes a delicious 4-course Italian lunch and a scenic bus tour of the Fiorano circuit and Enzo Ferrari Road.
Reviewers rave about Fabio’s guiding and describe the experience as “the most amazing” they’ve had in Maranello. This full-day tour is suited for those who want a deep dive into Ferrari’s origins, racing achievements, and modern cars, making it ideal for devoted fans or those celebrating a special occasion.
The full itinerary offers a rich, varied day—great value considering the combination of driving, museum visits, and gourmet meal. Be aware that it requires a full day, but the variety ensures you make the most of your time in Maranello.
Bottom line: If you want an all-encompassing Ferrari experience with multiple facets, this program offers exceptional value and memories.
How to Choose the Right Tour
Choosing between these experiences depends on your interests, budget, and how much time you want to spend. If you’re eager to drive a Ferrari, the Ferrari Portofino Test Drive or the GTC4 Lusso experience are excellent options. For those interested in racing, the F1 Simulator and Fiorano track combo provide immersive insights into Ferrari’s racing prowess.
Budget-conscious travelers will find great value in the Ferrari Museum with shuttle, while those seeking a full-day adventure should consider the Experience PLUS program for a well-rounded visit.
Remember to book early, especially for the most popular options, and consider your physical activity level—some experiences involve driving, while others are more relaxed.
In sum, Maranello’s tours cater to a wide range of enthusiasts, from the casual visitor to the hardcore Ferrari fan. If you’re looking for a quick adrenaline rush, the Ferrari Portofino Test Drive is hard to beat. For a more comprehensive day, the Experience PLUS offers a full immersion. Whichever you choose, early booking will ensure you don’t miss out on these incredible experiences in Ferrari’s hometown.