Cognac isn’t just a spirit; it’s a craft that involves centuries of tradition, meticulous production, and a sense of place that you can actually taste. Visiting Cognac offers a rare chance to see how this famed beverage is made—from grape to glass—by artisans passionate about their craft. Among the many options, we particularly like the family-run Braastad house, where six generations of dedication turn into a memorable tasting experience. It combines authenticity, a deep dive into the process, and a relaxed environment that’s perfect for newcomers and connoisseurs alike.
Cognac tours are especially appealing because they blend history, craftsmanship, and tasting into a manageable outing. Whether you prefer a quick but informative visit or a more immersive journey, the region offers a variety of experiences. The following list highlights four of the best tours, each offering a different angle on the art of Cognac making.
1. Jarnac: Braastad cognac discovery tour
At number 1 on our list, the Braastad cognac discovery tour stands out for its authentic family atmosphere and detailed approach. For just $18 per person, you get a 1.5-hour guided visit of a house run by the same family for six generations. The tour covers all the key steps in cognac production, from distillation to aging, giving visitors a clear picture of how this iconic drink is crafted.
What makes this tour particularly appealing is the chance to taste the three iconic cognac categories: VS, VSOP, and XO, directly at the source. Guests praise the personable guides and the opportunity to learn in an intimate setting. The visit begins at 29 Quai Île Madame, with the actual tour at the Braastad Cognac site in Mainxe-Gondeville. The value for money is exceptional, especially given the in-depth explanation and tasting included. This experience is perfect for those wanting a straightforward, genuine introduction to cognac-making, especially if you’re short on time but still want a meaningful connection to the craft.
Bottom Line: For an authentic, affordable, and family-run experience, this tour offers a genuine taste of Cognac’s soul.
2. Prestige Tour and Cognac Tasting
Second on our list is the Prestige Tour and Cognac Tasting, which offers a little more sophistication and depth. Priced at around $41.54 per person, this 1 hour and 30-minute experience is perfect for those wanting an engaging, rundown of a family-owned cognac house with a rich story. The tour includes a visit to the distillery, the bottling workshop, and the cellar—places often off-limits in larger group tours—making it a more private and tactile experience.
Guided by Eric, an engaging host, visitors rave about the detailed explanations and the opportunity to explore the unique development stages of cognac. The tour culminates in a tasting of some of the finest cognacs, including aged varieties, in a cozy cellar setting. The small group size makes it ideal for asking questions and getting personalized insights. Reviewers appreciate the curiosity-driven approach and the chance to see the bottling process up close.
Bottom Line: This tour is best suited for those wanting a deep dive into the craft, with plenty of tasting and behind-the-scenes moments, all in an intimate setting.
3. Rémy Martin 300th Anniversary Tour
Third, the Rémy Martin 300th Anniversary Tour offers a historic journey through three centuries of cognac making. Free to join, this 2-hour tour explores the legendary House of Rémy Martin, starting at 20 Rue de la Société Vinicole in Cognac. It’s a tour designed for those who love stories of tradition and craftsmanship, with a focus on the art of blending, aging, and the heritage that has made Rémy Martin a household name.
Visitors will explore the cellars and learn the secrets behind their VSOP and XO styles, with a tasting of these premium spirits accompanied by gourmet appetizers. The guide provides a rich narrative, blending history with sensory experiences, making it a great choice for history buffs or those interested in the evolution of cognac over the past 300 years. While the tour is free, it offers a surprisingly comprehensive look at a major house and its dedication to quality.
Bottom Line: If you’re curious about the historic side of Cognac and want to experience a legendary brand’s legacy, this tour is a must.
4. Cognac: Guided tour of the vineyard and visit/tasting at a winemaker’s estate
Finally, for those wanting a broader experience, the vineyard and estate tour combines off-road exploration with a personal touch. Usually lasting around 3 hours, this tour takes you on a 4×4 trip into the heart of the Cognac region, ending at a local winemaker’s home. The experience includes a tasting of local products, a chance to meet the winemaker, and a walk through scenic vineyards.
This tour is ideal for travelers who want to see the vineyard landscape firsthand and enjoy an authentic, relaxed conversation with a producer. It’s a bit longer and more active, with a rugged Jeep ride, scenic photo stops, and a visit to the actual wine-making process. Reviewers highlight the genuine warmth and hospitality of the winemaker, along with the opportunity to taste local wines and spirits directly from the source.
Bottom Line: Perfect for adventurous spirits interested in both the landscape and the people behind the Cognac, especially if you enjoy a more hands-on experience.
How to Choose the Right Cognac Tour
When selecting your Cognac experience, consider your budget, time, and what you’re most interested in. If you’re short on time but want a genuine introduction, the Braastad discovery tour offers great value. For a more in-depth look with private access and tastings, the Prestige Tour is excellent. History lovers or those wanting insight into a legendary house should consider the Rémy Martin anniversary tour. Finally, if you’re looking for an active, landscape-focused experience, the vineyard and estate tour combines scenic views with authentic conversation.
Booking early is recommended, especially in peak seasons, to secure your preferred time slot and ensure a smooth trip. Consider what kind of experience fits your interests—whether it’s a quick introduction, an immersive tasting, or an outdoor adventure—and you’ll find the perfect Cognac tour to enhance your trip.
Cognac’s appeal lies in its craftsmanship, tradition, and the stories told through each sip. Whether you prefer a short, authentic visit or a detailed behind-the-scenes look at a historic house, the region offers options that will deepen your appreciation of this iconic spirit. Pick your tour, raise a glass, and enjoy your journey into the world of Cognac.