Introduction
Our review explores a unique way to experience Beijing’s vibrant pop culture scene — a private tour to the Pop Mart City Park and Anime Goods Market. While we haven’t personally taken this tour, the detailed insights and reviews paint a clear picture of what to expect.
What truly appeals are the chance to see trendsetting toys and anime products, the convenience of a private driver, and the opportunity to browse two massive markets packed with colorful, bizarre, and delightful anime merchandise. However, this experience might not be suitable for those with claustrophobia or mobility issues due to the nature of the attractions.
This tour is perfect for anime enthusiasts, families with children, or anyone wanting a playful, stress-free day exploring Beijing’s pop culture treasures.
<- Key Points
- Exploring the Tour: What You Can Expect
- Details of the Experience
- The Pop Mart City Park Experience
- The Anime Goods Market: A Treasure Trove
- Value and Practicality
- Who Would Love This Tour?
- The Sum Up
- FAQ
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- Exclusive Private Experience: Enjoy the comfort of a private driver, making your day relaxed and flexible.
- Vast Anime Markets: Dive into huge shops with thousands of quirky, colorful, and rare anime products.
- Unique Theme Park: Experience Pop Mart City Park’s interactive installations, themed restaurants, and trendy toy collections.
- Value for Money: At $130, you gain access to two major attractions, private transportation, and a guided experience.
- Family-Friendly: Suitable for children (with prior notice regarding age and height), offering both entertainment and shopping.
- Limited Physical Demands: Not ideal for wheelchair users or those with mobility restrictions.
Exploring the Tour: What You Can Expect

This private tour provides a well-rounded experience centered around Beijing’s lively pop culture scene. Starting with Pop Mart City Park, you’re introduced to a whimsical world inspired by trendy toys like Labubu, a character that’s become a symbol of this scene. The park is designed to be both soothing and exciting, with four core areas offering a mix of interactive fun and shopping.
Bubble Street is the hub for activity, where visitors can engage in games, buy souvenirs, or simply enjoy the vibrant atmosphere. The Forest Area recreates scenes from the MONSTERS family, blending playful storytelling with visual appeal, making it a hit for kids and adults alike. The Lakeside Exploration Vessel is one of the park’s highlights, where you can board the DIMOO Delicious Exploration boat, sample desserts, and relax on the water.
The main attraction is MOLLY’s castle, a towering structure featuring a collection of limited-edition merchandise, themed restaurants, and a children’s playground. The castle is a visual feast and offers a chance to purchase exclusive collectibles, making it perfect for fans eager to get their hands on rare items.
After the park, your guide will take you to two major anime markets. These markets are like stepping into a cartoon wonderland, filled with colorful, bizarre, and sometimes surprisingly niche anime products. Visitors often describe the markets as a “fairy tale world,” where every corner offers something new and unexpected.
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Details of the Experience
Transport and Comfort: The tour is led by a friendly driver from BeiQi JiuLong Taxi Co. Ltd, ensuring a smooth ride between destinations. You’ll be in a comfortable vehicle, with the option to relax during the approximately 6 hours of waiting time—ample for exploring both sites thoroughly.
Timing and Duration: Expect a flexible schedule, with roughly 6 hours allocated, including pickup and drop-off. The tour starts with the park visit, followed by the visits to the markets. This setup allows you to spend as much time as you like at each stop without feeling rushed.
Inclusions and Extras: The cost covers tolls, gasoline, parking, and the driver’s service. You also get pickup from PEK airport or your downtown hotel (within the 5-ring road). Additional charges apply for pickups outside the 5-ring road or at PKX airport.
Guidance and Language: Conducted in English, the driver/guide is knowledgeable and ready to answer questions about the attractions, making the experience more engaging.
The Pop Mart City Park Experience
We loved the way the park marries interactive installations with retail therapy. The Bubble Street is lively, full of gaming and shopping, perfect for those who love hands-on fun. The Forest Area offers a more relaxed vibe, with scenes that connect visitors to the MONSTERS universe**.
The Lakeside Exploration Vessel is a highlight, especially if you enjoy a bit of tranquility while indulging in sweet treats. The main building, Molly’s Castle, is a striking focal point, offering limited edition merchandise and themed eateries. Many reviews mention the “wonderful world of animation” and the “imagination of people”, reflecting the creative genius behind the park.
The Anime Goods Market: A Treasure Trove
Post-park, you’ll head into the Anime Goods Market, which is often described as a “fairy tale world” full of brightly colored and bizarre products. Expect to find everything from collectible toys to rare figurines, and many items you might not see elsewhere.
One reviewer noted that they were shocked and reluctant to leave because of the sheer volume and uniqueness of the merchandise. Bringing home a souvenir from this market is a surefire way to surprise family and friends, especially if they’re into anime or pop culture collectibles.
More Great Tours NearbyValue and Practicality
At $130 per person, this tour offers good value, especially considering the private transportation, guide, and access to two major attractions. The flexibility and comfort make it appealing, particularly for those who dislike large group tours or chaotic shopping trips.
While it doesn’t include hotel pickup outside the 5-ring road or the PKX airport, the main pickup point at PEK airport or a central hotel makes logistical sense for most travelers.
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Who Would Love This Tour?
This experience is ideal for anime fans, families seeking an entertaining day, or anyone curious about China’s pop culture scene. It suits travelers who prefer guided, private experiences and want to avoid the hassle of navigating busy markets alone.
People less suited are those with mobility issues, wheelchair users, or those sensitive to confined spaces, since some areas might feel crowded or restrictive.
The Sum Up

This private tour of Beijing’s Pop Mart City Park and Anime Goods Market offers a playful, colorful exploration into modern Chinese pop culture. The mix of interactive installations, themed restaurants, and extensive shopping makes it a fun-filled day that’s worth the price for those interested in toys, anime, and vibrant markets.
The guided nature ensures you won’t get lost or overwhelmed, while the private vehicle adds a layer of comfort and convenience. It’s a great choice for families, anime enthusiasts, or curious travelers eager to see a different side of Beijing that’s full of imagination and creativity.
However, keep in mind that the experience may not be accessible for everyone with mobility restrictions, and it’s best suited for those who enjoy lively, colorful environments.
All in all, this tour balances entertainment, shopping, and cultural insight—making it a memorable addition to your Beijing itinerary.
FAQ

Is this tour suitable for children?
Yes, it’s designed to be family-friendly, but it’s important to inform the guide about your children’s ages and heights beforehand.
What is included in the price?
The price covers the driver-led tour, approximately 6 hours of wait time, tolls, gasoline, parking, and pickup at PEK airport or a downtown hotel within the 5-ring road.
Can I choose to skip any part of the tour?
Since it’s a private tour, you can discuss your preferences with the guide, but the standard itinerary includes both the park and the markets.
Are there any additional costs?
Extra charges apply for PKX airport pickup or hotel pickup outside of the 5-ring road. Souvenirs and food at the sites are paid separately.
Is the tour available in English?
Yes, the tour is conducted in English, ensuring easy communication and understanding.
How long do I need to plan for the entire experience?
The entire tour lasts around 6 hours, including travel, so plan accordingly, especially if you want to maximize your time at each site.
Is it possible to get a full refund if I cancel?
Yes, you can cancel up to 24 hours in advance for a full refund, providing flexibility if your plans change.
What should I bring?
Comfortable shoes, some cash or card for souvenirs, and a sense of fun for exploring Beijing’s colorful pop culture world.
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